There are many things that are considered incompatible for some reason, and one of these combinations is environmental sustainability and profitability. It seems like you can either make money or be good to the environment. That is what most corporations are screaming when any talk of ‘green’ legislation comes up. There are some companies, however, that caught my attention who have been able to reduce their environmental impact AND make more money in the process. And these are not companies that are selling ‘green’ technologies – these companies have nothing to do with that. They are just doing their thing, but doing it better, and making more dough in the process.
Google is one example, where they have taken numerous initiatives to reduce energy use at their facilities and implemented technologies that paid for themselves in a few months. So at the end of the year, they had a net increase in profit due to increased savings. That makes it much easier to sell to the shareholders the requirement for other money saving technologies that pay for themselves and put money in your pocket over a longer term.
This ‘green’ field is just one of the areas where you can get ‘both’ positive results. Are there any other areas that you can think of where there are two (or more) outcomes, that are normally thought of as incompatible, that are in fact very compatible with a little creativity?
Due to the long weekend, my next post will be on Wednesday.
Until then,
V
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Tags: Action, goals, Money, Responsibility, Success